7 Steps to Grow Your LinkedIn with AI

LinkedIn strategy
Denisa Lamaj
-
August 19, 2025

TABLE OF CONTENTS

LinkedIn is one of the best places to grow your personal brand, generate leads, and connect with decision-makers.

But with millions of posts competing for attention every day, simply showing up isn’t enough.

You need a strategy that combines quality content, consistent posting, and smart targeting.

This is where AI can give you an edge.

From generating ideas to finding the perfect posting time, AI can help you grow faster without adding extra hours to your schedule.

The key is knowing how to use it while keeping your LinkedIn presence authentic and human. And that’s exactly what you will learn today.

TL;DR: How to Grow Your LinkedIn with AI in 7 Clear Steps

1. Define goals – Open ChatGPT, paste 3–5 of your past LinkedIn posts, and ask it to suggest growth goals + metrics to track.

2. Research your audience – Use Podawaa’s AI-selected audience feature or paste LinkedIn analytics into ChatGPT to identify top industries and roles.

3. Plan content – Ask ChatGPT: “Create 20 LinkedIn post ideas for [audience + goal]. Include hooks and formats.” Save them in a calendar.

4. Write & optimize – For each idea, prompt ChatGPT: “Write 5 LinkedIn hooks that create curiosity about [topic].” Use the best one and keep posts short.

5. Post at the right time – Check Podawaa’s engagement heatmap to see when your audience is most active, then schedule posts in that slot.

6. Engage with the right people – Use Podawaa to automatically like/comment from your target audience, or manually reply to top voices in your niche.

7. Analyze & improve – Export your LinkedIn analytics, drop them into ChatGPT, and ask: “Which posts performed best and why? What should I double down on?”

Why Use AI for LinkedIn Growth?

The number one reason for using AI for LinkedIn is that it makes growth faster, smarter, and easier to measure.

It can analyze your audience’s job titles, industries, and engagement habits to show exactly what they care about. It can spot trending topics before they peak, so your posts catch attention at the right moment.

It can even help you write stronger hooks and format posts for maximum engagement.

Instead of spending hours planning, testing, and tweaking, you get insights and ideas in minutes. But AI works best when it’s used to enhance your presence, not replace it.

That means keeping your tone personal, showing up in the comments, and building genuine relationships.

And unlike risky tactics like LinkedIn engagement pods, AI-powered tools focus on safe, organic growth that follows LinkedIn’s rules.

How to Use AI for LinkedIn Growth: 7 Steps

Step 1: Define Your LinkedIn Growth Goals

Before you start using AI, you need to know exactly what you’re aiming for. For some, growth means increasing LinkedIn followers.

For others, it’s improving engagement rates, driving traffic to a website, or generating leads.

If you skip this step, you risk using AI without direction and ending up with content that doesn’t move you toward your real objectives.

AI tools can help you by looking at your past LinkedIn activity. They can show which posts got the most engagement, which topics resonated with your audience, and where there’s room for improvement.

This data makes it easier to set measurable goals, such as “gain 500 new relevant followers in three months” or “increase average post engagement by 30%.”

Here’s how this process would look in practice:

Open ChatGPT (or another AI tool) and paste in a few of your recent LinkedIn posts along with your profile description. Ask it to:

  • Identify your most engaging post topics.
  • Suggest 3–5 clear growth goals based on your current performance.
  • Recommend key metrics to track over the next 90 days.

By the end, you’ll have a set of specific, AI-informed goals to guide the rest of your LinkedIn strategy.

use chatgpt for linkedin growth

Step 2: Research Your Audience with AI

The fastest way to grow on LinkedIn is to know exactly who you’re speaking to.

If you try to connect with everyone, you’ll end up resonating with no one.

Your audience’s job titles, industries, pain points, and content preferences should guide everything you post.

AI makes this much easier. It can scan your current network, identify patterns in the people who engage with you, and suggest industries or roles to target for better results.

You can use a tool like Podawaa here, because it does the job automatically. Its AI-selected audience feature prioritizes the people most likely to engage with your content, while industry-specific targeting lets you focus on exactly the types of professionals you want to reach.

use podawaa for linkedin growth

You can also use ChatGPT for this, by pasting in your recent LinkedIn metrics and asking it to identify your audience segments. But that would take much more work compared to having it done for you automatically.

Step 3: Plan Your Content Calendar

Posting randomly can work once in a while, but it won’t help you grow consistently.

A content calendar keeps you on track, ensures variety in your posts, and helps you stay relevant to your audience’s interests.

AI can speed up the planning process by generating topic ideas, suggesting post formats, and even aligning your content with industry trends.

You can use ChatGPT, Gemini, or any other AI writing tool to create a month’s worth of post ideas in minutes. Just give it a short description of your target audience and growth goals, then ask for content themes and example hooks.

plan your linkedin content calendar with chatgpt

The more details you provide, the more tailored your results will be, so include audience insights from Step 2 to make sure the ideas are highly relevant.

This upfront planning means you spend less time thinking “what should I post today?” and more time actually engaging with your network.

Step 4: Write & Optimize Your Posts with AI

A great idea can get lost if your post doesn’t grab attention in the first few seconds.

That’s why the opening line (your hook) is so important. It’s what stops people from scrolling and makes them want to read more.

Looking for the best LinkedIn hooks? Here’s a full list of examples from top marketers: LinkedIn Hook Examples.

AI can help you write sharper hooks, improve your flow, and make your message more engaging.

You can use tools like Hootsuite’s OwlyWriter, ChatGPT, or other AI writing assistants to generate multiple hook options for the same idea. Then, pick the one that feels most attention-grabbing and authentic to you.

To get better results, give the AI clear prompts. For example:

“Write five LinkedIn post hooks about [topic] that create curiosity and encourage people to click ‘see more.’”

write and optimize linkedin posts with chatgpt

Once you have the hook, you can also use AI to check the structure, trim unnecessary words, and suggest stronger calls to action.

Pay special attention to clarity and readability. Short sentences and spaced-out paragraphs tend to perform better on LinkedIn.

The more your post is optimized for engagement, the higher the chances it will spread beyond your immediate network.

Step 5: Post at the Right Time

If your audience is offline, even the most engaging content can get buried before they see it.

AI can analyze your past engagement data to find the exact days and times when your audience is most active. 

Posting during these windows means your content appears near the top of their feed, increasing the chance of immediate reactions and comments.

With Podawaa, this process is automatic. The tool reviews your LinkedIn activity, identifies peak engagement hours, and displays them in an easy-to-read format. 

You’ll also see a weekly heatmap showing the busiest times for your network, so you can plan posts for maximum visibility.

use podawaa to post at the best times on linkedin

This isn’t just about reaching people, it’s about reaching them at the precise moment they’re ready to engage.

Step 6: Engage with the Right People

Your LinkedIn growth doesn’t end when you hit “post.” What you do in the next hours (and days) can have just as much impact as the content itself.

Engaging with the right people keeps you visible in their feeds, builds trust, and increases the likelihood they’ll interact with your future posts.

Instead of scrolling aimlessly, focus on strategic engagement. Here’s what you should prioritize:

  • People in your target industries.
  • Decision-makers or influencers in your niche.
  • Active users who regularly post and comment.

This is where Podawaa makes engagement easier. You can set your audience manually (by industry, role, or niche) or let AI select the right audience based on your profile and goals. 

industry specific targeting with podawaa

From there, Podawaa helps you interact with them at scale, adding likes and comments automatically, or letting you write your own so they stay personal.

add linkedin comments with podawaa

That way, the right people consistently see your name and content in their feed. 

Over time, this creates a natural loop of engagement: they recognize your insights, check your profile, and are more likely to interact with your posts in the future.

When you do this consistently, you’re not just growing numbers, you’re building a network that actually knows and trusts you.

Step 7: Analyze and Improve with AI Insights

The fastest way to grow is to understand what’s already working, and do more of it.

Analytics show you which posts get the most engagement, what formats perform best, and which topics drive profile visits or connection requests.

Tools like Hootsuite, Buffer, and Taplio or LinkedIn analytics make it easy to track these metrics over time.

linkedin metrics

Some of them also include AI features that go beyond basic numbers, offering suggestions on when to post, what topics to cover next, and even how to improve your post structure.

AI-powered analytics can help you spot patterns you might miss manually, like a certain type of post performing better on Wednesdays, or a specific topic consistently leading to connection requests.

Once you have this insight, feed it back into your content planning (Step 3) so every new post is based on data, not guesswork.

Growth becomes a cycle: post → measure → improve → post again.

Accelerate Your LinkedIn Growth with Podawaa

If you want an AI-powered tool that analyzes your audience, finds the best posting times, and helps you engage with the right people, Podawaa does it all in one place.

You can try it for free and see how much easier LinkedIn growth can be when AI works for you.

FAQs

Can I grow my LinkedIn account without paid tools?

Yes. You can post and engage manually, but it takes more time. Podawaa speeds this up by helping you target the right audience and generate relevant engagement (likes and comments), so your posts get seen faster.

What makes Podawaa different from other LinkedIn tools?

Podawaa focuses on audience-first engagement. You can target your audience (manually or with AI) and add likes or AI/custom comments from them, so your posts get visibility and real interactions. It’s not a scheduler or all-in-one tool; it’s built to boost reach with the right people.

How do I create viral posts on LinkedIn?

Start with a strong hook, clear structure, and a relatable topic. Use AI for inspiration, then add your expertise and stories. Scheduling posts, creating carousel posts, and avoiding common mistakes all help increase success.

Can AI help my business or company page grow?

Yes. Whether you’re a CEO, marketer, or small business owner, AI can help you manage content ideas, schedule posts, and analyze performance, saving time and money while attracting the right talent and customers.