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Hashtags tell LinkedIn and readers what a post is about. A few specific ones help; a long block of generic ones looks like spam.
The checker does not know how many people follow a hashtag. Before you use an idea, search it on LinkedIn and check that real posts in your field use it.
Good hashtags describe the post for the people you want to reach. Four habits help.
A handful of hashtags is enough to say what the post is about. Past five, they start to look like spam.
Mix the topic of the post, your niche and your industry. #ClientRetention says more than #Business.
Capitalise each word, like #CustomerSuccess, so readers and screen readers can split it. Keep hashtags in plain letters, never styled.
Group hashtags on the last line so they don't break the reading of the post.
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Three to five is the usual advice. It is enough to say what the post is about, and few enough not to look like spam.
They are not banned, but they are shared by millions of posts, so yours gets lost among them. Hashtags about your topic, niche or industry tell readers more about who the post is for.
At the end, on their own line. Hashtags in the middle of a sentence break the reading.
They help a little, by saying what the post is about. Reach depends far more on the post itself and on the reactions and comments it gets in the first hour.
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